louis renard (1678 - 1746)
Louis Renard was a Dutch painter, printmaker and book publisher born in France.
Renard published map atlases and illustrated works of natural history popular in 18th-century Europe. In Amsterdam he acquired many cartographic plates by Frederick de Wit, which he combined with minor updates and corrections into an Atlas of Navigation and Commerce and published in 1715. He later sold the plates to R. & J. Ottens, who republished it in 1745.
In 1718 -1719 Renard published the first edition of his most famous multi-volume work, Poissons, écrevisses et crabes... que l'on trouve autour des Isles Moluques, et sur les cotes des Terres Australes ("Fish, crayfish and crabs, of varied colors and unusual forms, which are found around the Moluccas Islands and on the coasts of the southern lands."). This book was the world's first encyclopedia of fish illustrated in color. While working on it, Renard copied drawings by other artists, notably the talented Dutch artist Samuel Fallors. The result was 460 hand-colored copperplate prints.
The creatures in Renard's book are so fanciful that they may seem fictional, but only about 10 percent are, including the depiction of a mermaid. Most likely, these fantasies were included for the sake of attracting buyers. The work is now believed to be an important part of eighteenth-century scientific literature.
Reinier & Joshua Ottens was a Dutch printing publishing partnership of two brothers.
The publishing house was founded in 1726 in Amsterdam by brothers Reinier Ottens (1698-1750) and Joshua Ottens (1704-1765). After the death of Reinier I, his son Reinier II continued the business until 1765. Much of the activity of this business consisted of reissuing old plates.